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Crafting Richer Public Health Messages: Messaging and the 5 Essential Public Health Law Services

URL 1: https://www.youtube.com/watch?v=CTF-efoYWwA

Date Developed: 11/30/2017. Source: Network for Public Health Law. Presenter(s): Scott Burris; Doug Blanke; Benjamin D. Winig. Type: Webinar. Level: Introductory. Length: 90 minutes.

Annotation

The 2016 Five Essential Public Health Law Services framework reflects the key scientific, legal, and advocacy activities necessary to support the timely adoption and diffusion of effective public health legal and policy interventions. The services are not all purely legal, nor are they provided only by lawyers. Instead, researchers and scientists, government officials and practitioners, and business, community, faith, and other leaders may all be involved in any given activity. The Five Essential Public Health Law Services were developed from and based upon public health law success stories, like that of tobacco control. In this webinar, the presenters explain their research over the past year exploring how this framework can be employed to more successfully advance public health law initiatives, with specific focus on preemption, housing code enforcement, and early childhood care and education. Presenters also discuss how the messaging used to advance public health laws, when crafted in a way that embraces the full range of intuitive moral values, may lead to broader community and political support for successfully developing, enacting and then enforcing new legal solutions.

Special Instructions

Slides and videos for all three parts of this series are available on the series link.

This project is supported by the Health Resources and Services Administration (HRSA) of the U.S. Department of Health and Human Services (HHS) under grant number UE8MC25742; MCH Navigator for $180,000/year. This information or content and conclusions are those of the author and should not be construed as the official position or policy of, nor should any endorsements be inferred by HRSA, HHS or the U.S. Government.