Date Developed: 1/6/2017. Source: GW Cancer Center Institute for Patient-Centered Initiatives and Health Equity. Presenter(s): n.a.. Type: Online Course. Level: Intermediate. Length: 270 minutes.
This free online training is the second of a two-part series on cancer control communication and is designed for participants who desire more in-depth training about the process of organizing a communication campaign. Interactive learning modules walk you through important concepts of collecting and using evidence in communication campaigns, developing campaign messages and using appropriate tactics and channels to reach intended audiences, planning for campaign evaluation and launching your campaign.
• Create an evidence-based communication campaign.
• Implement an evidence-based communication campaign.
• Evaluate an evidence-based communication campaign.
Enrollment required prior to accessing course.